If you are promoting an app, service or product, you need a landing page. A landing page is where you will send all the traffic you want to convert into customers and users. It allows you to highlight the product/service you are selling and get visitors to convert.

While you can always send your visitors to the homepage page of your product’s website, the chances of these visitors converting will increase significantly when sent to a landing page. So, if you want to get a better return on your investment in paid traffic, having a landing page to send this traffic to is a must.

So, to help you build landing pages without breaking the bank, in this article, we will share with you the best free landing page WordPress themes.

But before we dive into the list, here are a couple of things you should look for in a Landing Page WordPress Theme:

  • Responsive Design: If your website isn’t accessible on mobile devices, most of your visitors will leave your site and never come back. It’s important to look for a theme that is responsive and can adapt to all screen sizes.
  • Call-To-Action: The landing page should always have a call-to-action button asking your users to take an action like Downloading Your App or Contacting You For A Quote.
  • Minimal Design: The more distracting elements on your landing page, the less the chances your users will take action. You need to look for a theme that helps focus your user’s attention on the product.

If you are looking for premium Landing Page WordPress Themes, have a look at our list of premium landing page themes. On the other hand, if you are looking for even more free themes, check out our list of free landing page themes for WordPress.

Illdy

Illdy is a free multipurpose WordPress theme by Colorlib. It comes with a full-screen slider on the home page that you can easily customize within minutes. It offers a pixel perfect design that is retina ready and displays razor-sharp text.

This theme is fully mobile-responsive and can easily adapt to all screen sizes. It comes with support for WooCommerce allowing you to easily build a stunning online store. It’s also translation ready and comes with tons of customization options.

Illdy allows you to customize the color of every theme element and also offers support for Font Awesome. It also comes with support for most of the popular WordPress plugins including WordPress Jetpack, Yoast SEO, and W3 Total Cache.

Ascendant

Ascendant is a multipurpose WordPress theme that offers a clean, minimal design that is responsive and looks beautiful on all devices. It comes with a featured slider on the homepage that you can customize to display your own custom call-to-action.

This theme comes with over five sidebar layouts to choose from and offers full control over the layout of your posts and pages. It also offers support for WooCommerce, Easy Digital Downloads and other popular WordPress plugins. It comes with tons of useful customization options allowing you to easily customize the theme to suit your needs.

If you just want the basic features of this theme, you can download it for free. But if you want premium updates and support, you will have to either buy the premium version for $59 or sign up for an annual subscription at $119.

Kira Lite

Kira Lite is a free multipurpose theme that offers a clean, minimal design. It’s mobile-friendly and looks good on all devices as it can easily adapt to any screen size. It’s retina ready, displays razor sharp text and is compatible with high-resolution retina displays.

This theme comes is regularly updated and comes with support for most of the popular plugins including WooCommerce, WordPress Jetpack, Yoast SEO and W3 Total Cache. It’s translation ready allowing you to easily create multilingual websites.

It is optimized for SEO and comes with a tidy, well-coded code base. It also comes with tons of customization options allowing you to easily customize the theme to suit your needs. This theme allows you to customize the colors and typography styles to suit your needs.

Shapely

Shapely is a free multipurpose WordPress theme by Colorlib. It comes with a clean, minimal responsive design that displays all your content gracefully on all screen sizes. It’s retina ready and is compatible with high-resolution retina displays.

This theme is translation ready allowing you to painlessly create multilingual WordPress websites. It also comes with support for most of the popular WordPress plugins like WooCommerce, W3 Total Cache, and WordPress Jetpack.

Shapely comes with tons of customization options including the ability to choose colors for every theme element. It also comes with a full-screen hero slider on the homepage that you can easily customize with just a few clicks.

Activello

Activello is a free clean, modern-looking WordPress theme. It offers a minimal flat design that is mobile-ready and can adapt to all screen sizes. It comes with a ton of useful customization options and support for the WordPress Theme Customizer allowing you to customize the theme without the need of any additional WordPress plugins.

This theme comes with built-in support for WooCommerce and can be used to create stunning online stores that look great on all devices. It also comes with support for other WordPress plugins such as Contact Form 7, Yoast SEO and WordPress Jetpack.

Activello offers the ability to customize the color of every single theme element within minutes. It’s also retina ready allowing it to display vibrant colors and razor sharp text. It also comes with support for Infinite Scroll and Font Awesome.

Allegiant

Allegiant is a multipurpose theme that offers a minimal design that is responsive and looks beautiful on all devices. It comes with a customizable full-screen homepage hero header that you customize with just a few clicks.

This theme offers tons of customization options including the ability to customize the theme color palette and typography styles. It offers you complete control over the layout of your posts and pages. And comes with over five different sidebar layouts to choose from.

While you can download the free version of this theme for free, you can also get premium updates and support by buying the premium version of this theme for $59. Or you can sign up for an annual subscription at $119.

Brilliance

Brilliance is a multipurpose WordPress theme that offers a clean, modern-looking layout. It comes with a responsive design that displays your content gracefully on all screen sizes. It comes with a fully customizable hero header that you can customize with just a few clicks.

This theme comes with over five sidebar layouts that you can choose from. It offers you full control over the layout of your pages. It ships with support for WooCommerce and Easy Digital Downloads making it painless for you to create a beautiful online store.

If you just want the basic features, you can go for the lite version of this theme. But if you want premium support and updates, you will have to either buy the premium version at $59 or get an annual subscription at $119.

Dazzling

Dazzling is a free multipurpose WordPress theme. It comes with a clean, minimal design that helps focus the user’s attention on the content. It is fully responsive and looks great on all screen sizes. It’s also retina ready and is compatible with high-resolution retina displays.

This theme comes with support for WooCommerce making it easy for you to build stunning online stores that look great on all devices. It also comes with support for most of the popular plugins including Contact Form 7, Yoast SEO and W3 Total Cache.

Dazzling comes with a full-screen slider on the homepage that you can easily customize with a few clicks to display your best content and call-to-action. It also comes with support for infinite scroll, WordPress Theme Customizer, and Font Awesome.

BB Mobile Application

BB Mobile Application is a free WordPress theme for creating landing pages for mobile applications. It offers a pixel-perfect design and is retina ready displaying razor sharp text. It is responsive and looks beautiful on all devices.

This theme comes with support for most of the popular plugins including Contact Form 7, Yoast SEO and WordPress Jetpack. It also comes with support for Font Awesome and offers a fully customizable background. It also offers a full-screen slider on the homepage that you can customize with just a few clicks.

This theme also comes with support for the WordPress Theme Customizer allowing you to easily customize the theme live from your website. It is SEO optimized and comes with support for parallax effects.

Affluent

Affluent is a multipurpose WordPress theme that offers a clean, minimal flat design that is fully responsive and looks great on all devices. It comes with over five different sidebar layouts to choose from for your posts and pages.

This theme comes with full support for WooCommerce and Easy Digital Downloads making it effortless for you to start an eCommerce site. It also offers tons of useful customization options including the ability to fully customize the color scheme and typography styles of the theme.

If you are just looking for the basic version of this theme, you can download it for free. But if what you are looking for is premium support and updates, you can buy the premium version at $59. Or you can sign up for an annual subscription at $119.

And Finally

All of these free themes are free and won’t cost you a penny. Whatever you are selling, I am sure these themes will help you create the perfect landing page.

Try these themes out and let us know what you think in the comments.